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About Hoobo.ae | UAE's No 1 Cosmetics Store


Hoobo.ae is a dream of Muhammad Usman. The idea revolves around non-availability of quality and original cosmetics in UAE's eCommerce market. It was established in 2022 by Muhammad Usman after discovering that many of the retail and etail outlets in UAE are selling either fake or near expiry products.



This is when Usman decided to take matters into own hands and started sourcing and importing 100% authentic products directly from authorised distributors and retailers for the major brands from across the globe for personal use which slowly escalated into demands from friends and family. In this context Usman decided to launch own official store which was named hoobo.ae.



The team at Hoobo.ae share the same anguish and poor experiences of getting substandard and replica products with our customers. We as a team at are making a dedicated effort to provide our customers with 100% authentic & genuine branded products at competitive prices.

We believe in transparency and aim to grow our business on trust. All our items are backed by distributor/supplier invoices which can be produced upon request.



If you have any queries about our store and products, please contact us at:

Office 302, Al Durrah 4 Building, Al Garhoud, Near GIGICO Metro St Exit 4, Dubai.
Email: info@hoobo.ae
Phone: +971 54 530 1000

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